Your DTC marketing department, run by AI.

Ask Adaptive for a landing page, an A/B test or this week's email the way you would ask a coworker. It does the work in your brand's voice and keeps it running.

Build a landing page for the new bundle

Works inside Claude on your own subscription.

Book a call

You own everything it builds.

Connects to your store, your email platform and your analytics.

Shopify
Klaviyo
Iterable
Meta Ads
Google Analytics
Google Drive
Figma
Claude

It builds pages.

Ask in plain words. Adaptive drafts it in your brand's voice, you review it, and it goes live on your own accounts.

Landing pages

A page for each offer, product or ad, in your brand's look and live on your own store.

Adaptive

Email campaigns and flows

Written in your voice and built in Klaviyo or Iterable as drafts for you to approve.

A/B tests

Half your traffic sees each version, and you see which one sells more before you pick.

Morning recaps

What ran, what changed and what needs your call, pulled from Shopify, Meta and Google Analytics.

Signup forms and popups

Popups and embedded forms that match your site. Every change is saved as a version you can roll back.

It learns your brand and keeps it all on your accounts.

Your products, voice, customers and past results go into a private brand brain. Every page and email starts there.

A private brand brain

What it learns about your brand is written down, and it gets more specific with every brief you give it.

Your own AI workspace

Adaptive runs on your own AI subscription, connected to your store and email platform.

Yours if you stop

Your brand brain, pages, forms and emails stay with you.

It keeps working while you're away.

Tests keep running and campaigns go out when they are scheduled. Check in and ask for changes from your laptop or your phone.

Your tests keep runningBoth versions stay live until you have enough data to choose.
Approved emails go out on timeCampaigns you signed off are scheduled in your email platform.
A recap is waiting each morningWhat ran, what changed and what needs your call.

7:02

AdaptiveWorking on your brand

Today 7:02

Good morning. Here is your recap.

Homepage offer test still running

Thursday campaign scheduled

Bundle page ready to review

Looks good. Make the bundle page headline shorter.

New version is in your review list.

Reply to Adaptive

A developer sets it up and looks after it.

You do not need a technical team. Your dedicated Adaptive developer does the setup and checks in every month.

We set up your workspace

We install Adaptive on your own AI subscription and connect Shopify, your email platform and your analytics.

We build your brand brain

We gather your products, voice, customers and past results so the first page already sounds like you.

You ask, it runs

Your team asks for pages, tests and email. Your developer checks in every month and fixes what needs fixing.

Agencies charge $8-15k a month for pages and CRM.

Adaptive does that work in your own AI workspace, your team decides what ships, and you keep all of it.

Common questions

Who is Adaptive for?

Small and mid-size DTC and ecommerce brands that want more landing pages, tests and email from the team they already have.

Does it replace my marketing team?

No. It takes on the pages, tests, email and reports. Your team decides what to make and approves what goes live.

Does it run my ads?

No. It reads your Meta results for reports and builds the landing pages your ads point to.

Do I need to set anything up myself?

No. A dedicated Adaptive developer installs your workspace, builds your brand brain and connects your tools. You review and approve the work.

Which tools does it connect to?

Shopify, Klaviyo, Iterable, Meta and Google Analytics.

What happens to my work if I stop?

You keep it. The workspace runs on your own AI subscription, and your brand brain, pages, forms and emails belong to you.

See what it would run for your brand.

Book a short call. We will look at your store and show you where to start.